Airports offer Hospitality brands a premium opportunity to reach prospective clients in a high dwell-time area. Capturing passengers with receptive mindsets while simultaneously investing in impactful signage in gate hold lounges, guarantees maximum exposure for hotel brands.


Scarborough research indicates this about air travelers in JCDecaux Airport markets:

  • 81% of JCDecaux air travelers have stayed at a hotel in the past 12 months
  • 74% of all adults in JCDecaux Airport DMAs have stayed in an upscale hotel in the past year
  • They're more likely to stay at hotels such as Four Points by Sheraton, Westin and Gaylord Hotels than the average adult in JCDecaux Airport DMAs

Please download the document on the right for the full findings.