Information Technology



Air travelers are "early adopters": they want to be the first to use new technological devices that will keep them connected to work, friends and family, while simultaneously streamlining their busy and demanding lives as they travel.

 

JCDecaux Airports deliver an elite audience of travelers that recognize innovative technology and are more likely to buy into new ideas as soon as they are introduced. Air travelers need these technology products, and can easily influence their companies, families, and friends to follow suit. 

 

Air travelers are tech savvy! Scarborough research indicates that adults who have traveled through JCDecaux Airports within the past month are major technology users:

  • 91% use a mobile phone
  • 88% live in households with computers
  • 53% use their phones for texting
  • 36% access social networking sites like Twitter and Facebook

Please download the document on the right for the full findings.