Advertising campaign
Brand ambassadors at fully wrapped shelter
Advertising campaign
Ad panel with sweets dispenser
Advertising campaign
Brand ambassadors

Airline charms in Austria

December 14th, 2016

Recently, Austrian Airline AG delighted those in Vienna through a multiplatform campaign embracing its tagline, “The charming way to fly.” Brand ambassadors at fully wrapped tram shelters distributed balloons, flowers, and snacks as well as encouraged passersby to use a chalkboard to share their thoughts on the airline, upload an on-site photo with the hashtag #MyAustrianMoment, and enter a competition to win two tickets to their dream destination. Australian Airline AG further charmed travelers with tram shelter dispensers filled with free sweets and informative audio announcements regarding the next tram’s arrival.


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