Magic Mirrors

People are naturally drawn to mirrors; capitalize on this human instinct by incorporating mirrors into your campaign. JCDecaux’s mirrors have an advanced technology that reveals an advertising image behind what appears to be a traditional mirror. The ad panel is equipped with infrared sensors that detect movement which activate the fading mechanism of the mirror when someone walks in front of it. This technology can be used for “tease & reveal” campaigns, or to showcase two different products.


Please contact your JCDecaux representative for final approval.