http://www.jcdecauxna.com/rss.xml en “All Natural” Flavor on Lisbon Streets http://www.jcdecauxna.com/company/news/%E2%80%9Call-natural%E2%80%9D-flavor-lisbon-streets <p>Agua das Pedras kicked off a spring campaign with JCDecaux to promote its all natural mineral water. A mupi was specially built into a vegetal wall with 100% real leaves surrounding a large promotional Agua Das Pedras bottle for one week. This innovative campaign successfully spread brand awareness while also showcasing the naturalness of the drink.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/unicer_pedras_food_beverage_portugal_2018-02_sf_specbuild_com3.jpg </div> </div> </div> Thu, 05 Apr 2018 20:34:54 +0000 _jbalaguer 5267 at http://www.jcdecauxna.com Come crash on the Conners’ couch http://www.jcdecauxna.com/innovate/news/come-crash-conners%E2%80%99-couch <p>As fans prepare for the premiere of the <em>Roseanne</em> reboot, ABC added to the anticipation with innovative shelters in New York, Los Angeles, and Chicago. The network replaced typical bus stop benches with the memorable sofa on which many a notable conversation between Roseanne, Dan, Jackie, Darlene, and more took place. Positioned amid full wraps depicting the recognizable living room in some cities, the benches gave devoted viewers an additional opportunity to feel like part of the family that has impacted so many for decades!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_chi_abcroseanne_televisionchi0809ab_8.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_nyc_roseanne_television_columbus_avenue_69th_streetmn0244ab_2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_chi_abcroseanne_televisionchi0809ab2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_nyc_roseanne_television_columbus_avenue_69th_streetmn0244ab_17.jpg </div> </div> </div> Thu, 22 Mar 2018 21:06:18 +0000 _amercolino 5261 at http://www.jcdecauxna.com intu Asturias preps for Carnival with OOH http://www.jcdecauxna.com/innovate/news/intu-asturias-preps-carnival-ooh <p>Regional shopping destination intu Asturias and JCDecaux partnered together to light up the beautiful city of Asturias, Spain with a cultural OOH campaign. Eight panels located throughout highly trafficked areas featured children dressed up in colorful masquerade costumes. Carnival hat special builds added a festive element to the always exciting Carnival celebration!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/intu.jpg </div> </div> </div> Tue, 27 Mar 2018 13:52:40 +0000 _jbalaguer 5264 at http://www.jcdecauxna.com JCDecaux North America has successfully renewed its ISO 14001 certificate http://www.jcdecauxna.com/company/news/jcdecaux-north-america-has-successfully-renewed-its-iso-14001-certificate <p><span>JCDecaux North America has successfully renewed its ISO 14001 certificate, a major international benchmark and system for environmental management, and for the first time in compliance with the more recent 2015 standards. The result of a year of work and preparation, this certification demonstrates JCDecaux’s commitment to environmental management.</span></p> <p>&nbsp;</p> <p><span>JCDecaux North America has held ISO 14001 certification since 2013 for its airport, billboard and street furniture activities.</span></p> <p>&nbsp;</p> <p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-north-america-has-successfully-renewed-its-iso-14001-certificate" target="_blank">read more</a></p> Mon, 19 Mar 2018 20:04:13 +0000 _amercolino 5260 at http://www.jcdecauxna.com Bus Riders find warmth in human connections http://www.jcdecauxna.com/innovate/news/bus-riders-find-warmth-human-connections-0 <p>Coca Cola, partnered with JCDecaux, to engage the imagination and senses of bus riders by providing warmth during the cold winter months. Two heating devices were installed inside of the bus shelter. Bus riders were encouraged to find someone around, press the “thank you” buttons at the same time, and let the cold melt away.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-03-14_at_12.36.19_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-03-14_at_12.37.39_pm.png </div> </div> </div> Wed, 14 Mar 2018 20:28:25 +0000 _jbalaguer 5259 at http://www.jcdecauxna.com JCDecaux and WildAid announce “Partnership for the Wild” http://www.jcdecauxna.com/company/news/jcdecaux-and-wildaid-announce-%E2%80%9Cpartnership-wild%E2%80%9D <p><span><span>Paris, 13 March 2018</span></span><span>&nbsp;–</span>&nbsp;<span>JCDecaux, the number one outdoor advertising company worldwide and number one in Africa, and international conservation organization WildAid are joining their efforts to save the world’s most iconic wild animals.</span></p> <p>&nbsp;</p> <p><span>The newly announced “Partnership for the Wild” aims to end the illegal wildlife trade by raising awareness and by reducing consumer demand for illicit products like elephant ivory, rhino horn and shark fin soup.</span></p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/20160607_t4_bn_wildaid_02.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/20160607_t4_bn_wildaid_04.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-and-wildaid-announce-%E2%80%9Cpartnership-wild%E2%80%9D" target="_blank">read more</a></p> Wed, 14 Mar 2018 16:27:34 +0000 _anappi 5257 at http://www.jcdecauxna.com JCDecaux North America, Inc. was certified as a great workplace http://www.jcdecauxna.com/street-furniture/news/jcdecaux-north-america-inc-was-certified-great-workplace <p>JCDecaux North America, Inc. was certified as a great workplace on February 13<sup>th</sup>, 2018 by the independent analysts at Great Place to Work®.&nbsp; JCDecaux North America, Inc. earned this credential based on extensive ratings provided by its employees in anonymous surveys. A summary of these ratings can be found at <a href="http://reviews.greatplacetowork.com/jcdecaux-north-america-inc">http://reviews.greatplacetowork.com/jcdecaux-north-america-inc</a>.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/great-place-to-work-certified-company.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/street-furniture/news/jcdecaux-north-america-inc-was-certified-great-workplace" target="_blank">read more</a></p> Tue, 13 Mar 2018 18:34:47 +0000 _anappi 5256 at http://www.jcdecauxna.com Dinosaurs roar through Macau International Airport and Subway Stations http://www.jcdecauxna.com/company/news/dinosaurs-roar-through-macau-international-airport-and-subway-stations <p>Studio City, in collaboration with JCDecaux, captivated air passengers arriving to Macau International Airport and subways with an unforgettable starting point to their travel experience.</p> <p>&nbsp;</p> <p>Like a scene from the Jurassic Movie, dinosaurs were brought to life through giant special builds at MTR Central, and the first ever 3D Displays on the carousel belts along Arrivals Baggage Reclaim Area at Macau Airport. This surprise visit of dinosaurs was a part of the activities and grand opening held at Studio City, Macau for the Dinosaur Hunt Challenge.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-032ret.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-03-05_at_11.36.33_am.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-03-05_at_11.37.41_am.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-033ret.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-022ret.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/dinosaurs-roar-through-macau-international-airport-and-subway-stations" target="_blank">read more</a></p> Mon, 05 Mar 2018 15:20:17 +0000 _jbalaguer 5253 at http://www.jcdecauxna.com Smart Shelters Connect Street Campaign with Web Traffic Initiatives http://www.jcdecauxna.com/street-furniture/news/smart-shelters-connect-street-campaign-web-traffic-initiatives <p>JCDecaux partnered with a leading mobile partner to enhance the impact and reach of Curacao Tourism’s Out-of-Home campaign in both Chicago and New York. To measure ad exposure, a geo-fence of .1 mile was placed around each OOH asset in both markets. Click Through Rate (CTR) was tracked by the mobile campaign, driving users to Curacao Tourism’s landing page. Overall, a total of 4,505 clicks were driven: New York contributed to 2,517 clicks and 1,988 clicks were contributed by Chicago. The impression goal of 1,875,000 was also met over the four-week period.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/5th_curacao.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/chicago.digitalcuracao_travelchi8014md.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/street-furniture/news/smart-shelters-connect-street-campaign-web-traffic-initiatives" target="_blank">read more</a></p> Tue, 27 Feb 2018 20:08:49 +0000 _jbalaguer 5251 at http://www.jcdecauxna.com West Hollywood Bus Shelter Freaks Out Locals http://www.jcdecauxna.com/company/news/west-hollywood-bus-shelter-freaks-out-locals <p>To promote the release of their new cyberpunk thriller, Netflix – Altered Carbon installed 5 shelter buildouts throughout the city of West Hollywood. Taking it to a new level, Netflix utilized lifelike 3D bodies that moved and simulated breathing motions inside the ad panel. Additionally, they wrapped the inside of shelter and below the ad panel, along with wrapping the back of the shelter structure to complete the look!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_ns_crescent_heights_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_eb_santa_monica_fs_westbourne_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_fs_hancock_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_fs_hancock_3.jpg </div> </div> </div> Wed, 21 Feb 2018 22:36:11 +0000 _jbalaguer 5250 at http://www.jcdecauxna.com Slovakians receive the full Galaxy S8 treatment experience http://www.jcdecauxna.com/innovate/news/slovakians-receive-full-galaxy-s8-treatment-experience <p>Samsung ended 2017 with a buzzing two-week OOH campaign promoting its newest and most innovative smartphone yet, the Galaxy S8.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/2.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/3.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/4.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/5.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/6.png </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/slovakians-receive-full-galaxy-s8-treatment-experience" target="_blank">read more</a></p> Fri, 02 Feb 2018 18:30:53 +0000 _jbalaguer 5247 at http://www.jcdecauxna.com Barclaycard spreading holiday cheer at DFW and MIA International Airport! http://www.jcdecauxna.com/airport/news/barclaycard-spreading-holiday-cheer-dfw-and-mia-international-airport <p>Barclaycard launched multiple innovative experiential concepts in both DFW and MIA International to drive in-airport card acquisition. Dominating these two American Airlines hubs, Barclaycard installed a life-sized putting green, standalone chef’s kitchen and selfie station to encourage passengers to interact with the brand and promote their co-branded credit card.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6366.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6385.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6480.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6582.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6613.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dfw_media_project_-_golfing_-_photos-3_0.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dfw_media_project_-_golfing_-_photos-22.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/barclaycard-spreading-holiday-cheer-dfw-and-mia-international-airport" target="_blank">read more</a></p> Thu, 21 Dec 2017 13:39:40 +0000 _anappi 5240 at http://www.jcdecauxna.com Best in Class Airport Campaign Recap http://www.jcdecauxna.com/airport/news/best-class-airport-campaign-recap <p>JCDecaux’s Iconic Digital Landmark Displays at Los Angeles International showcased some of the most renowned brands across Alcohol, Beauty, B2B, Luxury and Tourism categories in 2017! Companies such as Ernst &amp; Young and Coty utilized in-terminal digital media to elevate and reinforce their presence in Tom Bradley International Terminal, while other brands such as Shiseido, Lancome and Kiehl’s utilized experientials to raise brand awareness and promote engagement in front of prospective consumers and beauty enthusiasts!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1611_lax_shiseido_cosmetics_makeup_portalslaz0408_1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170621_tbit_bv_coty_hugoboss_01.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170918tbit_ww_burberry_03.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170804_tbit_lax0905dp_lancome_02.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20171116_storyboard_martell_03.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/best-class-airport-campaign-recap" target="_blank">read more</a></p> Mon, 18 Dec 2017 19:31:35 +0000 _anappi 5239 at http://www.jcdecauxna.com Survivor Billboard http://www.jcdecauxna.com/innovate/news/survivor-billboard <p>Survivor South Africa is returning to screens for its sixth season. M-Net broadcasted the news with an innovative campaign featuring eight lucky 947 KFMza listeners, all competing to win a spot on the reality show.</p> <p>&nbsp;</p> <p>For three days, the eight contestants stood on a special build billboard battling out both physical and mental challenges. At the end of each day, two contestants were eliminated until there was one survivor remaining.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/survivors.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/jcdecaux.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/facebooklive.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/extra.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/survivor-billboard" target="_blank">read more</a></p> Fri, 15 Dec 2017 17:26:52 +0000 _jbalaguer 5236 at http://www.jcdecauxna.com Catch the canary to fly to the Canary http://www.jcdecauxna.com/company/news/catch-canary-fly-canary <p>In Paris, JCDecaux teamed up with Grenade &amp; Sparks and Easy Jet, a low-cost British airline company, to launch an innovative campaign, turning a bus shelter into a claw machine filled with canary bird plush toys.</p> <p>&nbsp;</p> <p>The curious and enthusiastic crowd tried to capture the stuffed canary birds nestled amongst dozens of the airline company’s keychains in hopes of winning trips to the Canary Islands! This simple campaign effectively associated Easy Jet and the desire to travel with a fun game.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/capture.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/dsc000301507213596-realisation-fancybox.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/catch-canary-fly-canary" target="_blank">read more</a></p> Thu, 30 Nov 2017 15:53:38 +0000 _jdores 5231 at http://www.jcdecauxna.com JCDecaux Promotes Charity with Contactless Payments and DOOH http://www.jcdecauxna.com/company/news/jcdecaux-promotes-charity-contactless-payments-and-dooh <p>The Antal Zsuzsa Foundation partnered with JCDecaux to raise awareness about a particular form of paralysis, quadriplegia, which hinders those to move. At a city bus shelter, passengers waiting for their tram were encouraged to donate to this unique cause with contactless payments.</p> <p>&nbsp;</p> <p>Most of the campaign was executed in print form with a digital screen illustrating the effects of each donation. Quadriplegics who might have a hard time tying their shoes without assistance received care within seconds as a direct result of this charitable campaign.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2017-12-05_at_5.22.48_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2017-12-05_at_5.22.38_pm.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2017-12-05_at_5.22.56_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2017-12-05_at_5.23.08_pm.png </div> </div> </div> Tue, 05 Dec 2017 22:08:46 +0000 _jbalaguer 5234 at http://www.jcdecauxna.com JCDecaux Launches First Digital Street Furniture Program in Chicago http://www.jcdecauxna.com/company/news/jcdecaux-launches-first-digital-street-furniture-program-chicago <p><strong>Paris, 4 December 2017 </strong>– JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced today that it is completing the installation of 150 digital animated screens in the City of Chicago.</p> <p>&nbsp;</p> <p>The new digital network of 86-inch LCD screens with 4K resolution includes 118 digital City Information Panels, as well as 32 digital screens on Rapid Transit Bus Shelters, providing unique access to the City of Chicago for the first ever coordinated street furniture public communication network.</p> <p>&nbsp;</p> <p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-launches-first-digital-street-furniture-program-chicago" target="_blank">read more</a></p> Mon, 04 Dec 2017 17:26:02 +0000 _anappi 5233 at http://www.jcdecauxna.com Atom Tickets win JFK passengers over this holiday season! http://www.jcdecauxna.com/airport/news/atom-tickets-win-jfk-passengers-over-holiday-season <p>Atom Tickets wanted to reach the “most traveled audience” to promote their new movie ticketing app, capitalizing on airport travelers on the busiest travel day of the year – Thanksgiving Eve. This one day activation offered passengers the opportunity to leisurely enjoy their wait time while at the airport by enjoying a traditional holiday movie and theater snacks such as popcorn and candy! Atom wanted to bring joy to travelers as they waited for their flights home for the holidays while also encouraging a call to action by providing a coupon to use on their app.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1711_jfk_atom_movie_theater_16_0.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1711_jfk_atom_movie_theater_2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1711_jfk_atom_movie_theater_13.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1711_jfk_atom_movie_theater_3.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1711_jfk_atom_movie_theater_15.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/atom-tickets-win-jfk-passengers-over-holiday-season" target="_blank">read more</a></p> Mon, 04 Dec 2017 17:03:28 +0000 _amercolino 5232 at http://www.jcdecauxna.com JCDecaux North America and Neustar partner to bring audience analytics to Out-of-Home media analysis http://www.jcdecauxna.com/company/news/jcdecaux-north-america-and-neustar-partner-bring-audience-analytics-out-home-media-anal <div class="row"> <div class="col-sm-10 col-sm-offset-1"> <p><span class="xn-location">NEW YORK</span>, <span class="xn-chron">Nov.</span></p> </div></div><p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-north-america-and-neustar-partner-bring-audience-analytics-out-home-media-anal" target="_blank">read more</a></p> Thu, 30 Nov 2017 14:08:33 +0000 _anappi 5230 at http://www.jcdecauxna.com Vitaminwater showcases new flavors on City Tram http://www.jcdecauxna.com/company/news/vitaminwater-showcases-new-flavors-city-tram <p>This campaign ran in three busy Netherland cities. Out-of-home transit shelters and trams were fully branded with vinyl wraps, special builds, along with two double-sided transparent cases used to house each flavor of vitaminwater in an art-gallery style. &nbsp;</p> <p>&nbsp;</p> <p>Photographed is the Vrumona tram. Transit riders were immersed with bright colors and the physical products on display. To ensure maximum coverage, wraps were also placed on the trams exterior for higher impact.&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/22007912_1427757940635080_8178631386018411410_n.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/22007992_1427757523968455_8119763229228914335_n.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/22050372_1427758060635068_4067772657201390109_n.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/21768299_1427757980635076_138968705953510139_n.jpg </div> </div> </div> Wed, 29 Nov 2017 16:43:48 +0000 _jbalaguer 5229 at http://www.jcdecauxna.com Digital as an OOH compliment not competitor http://www.jcdecauxna.com/innovate/news/digital-ooh-compliment-not-competitor <p>Out-of-home advertising capabilities are flourishing thanks, in part, to a robust and innovative collection of new digital technologies available in the space.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1708_nyc_firefox_3rd_avenue_29th_streetmn0150ab_0.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/digital-ooh-compliment-not-competitor" target="_blank">read more</a></p> Thu, 16 Nov 2017 21:42:57 +0000 _amercolino 5228 at http://www.jcdecauxna.com MIXC Special Build Evokes Emotions of Shanghai Transport Passengers http://www.jcdecauxna.com/company/news/mixc-special-build-evokes-emotions-shanghai-transport-passengers <p>Inside the Xujiahui Station, a free pop-up gallery of lights and aromatherapy was on display for the month of September in Shanghai.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/the_mixc_1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tu_pian_6.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tu_pian_7.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tu_pian_8.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/mixc-special-build-evokes-emotions-shanghai-transport-passengers" target="_blank">read more</a></p> Thu, 16 Nov 2017 21:10:16 +0000 _jbalaguer 5227 at http://www.jcdecauxna.com Passers-by are the new face of Club Wien http://www.jcdecauxna.com/innovate/news/passers-are-new-face-club-wien <p>In order to create a true buzz among customers, Club Wien - a free of charge advantage card that gives access to exclusive city events - partnered up with JCDecaux Norway to go beyond the traditional card-based programmes.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-09_at_4.25.32_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-09_at_4.26.30_pm.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-09_at_4.26.20_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-09_at_4.26.51_pm.png </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/passers-are-new-face-club-wien" target="_blank">read more</a></p> Wed, 11 Oct 2017 20:49:03 +0000 _jbalaguer 5224 at http://www.jcdecauxna.com Meet your favorite player in a live video stream by JCDecaux! http://www.jcdecauxna.com/innovate/news/meet-your-favorite-player-live-video-stream-jcdecaux <p class="MsoNormal" style="text-align: justify;">JCDecaux teamed up with Virgin Australia and Vizeum Australia to promote the Grand Final of the Australian Football League. In different areas of Sidney, Melbourne and Adelaide, AFL players – including Alex Rance whose team (Richmond) would later go on to win the Final – appeared in advertising panels via a live video stream and surprised fans by speaking to them directly. The interaction initiated challenges to make people sing, run, scream, dance, do push-ups or even act like a tiger in the street!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/melbourne_screen.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/adelaide_screen_chad.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/sydney_interaction_2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/sydney_prize.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/meet-your-favorite-player-live-video-stream-jcdecaux" target="_blank">read more</a></p> Mon, 09 Oct 2017 14:02:22 +0000 _jdores 5221 at http://www.jcdecauxna.com Get a Morris haircut in Stockholm streets http://www.jcdecauxna.com/innovate/news/get-morris-haircut-stockholm-streets <p>To promote a Wella Professionals studio, JCDecaux Sweden transformed a column on a popular Stockholm street into a hair salon. For this occasion, the kiosk opened from one side, and those who were curious could go inside to get a free haircut!</p> <p>&nbsp;</p> <p>Over three days, this operation brought the community together and garnered the German hair care company positive buzz, especially among on-the-go city dwellers who normally have little time to schedule salon visits!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/wella_6_lr.jpg.5000x640_q902x.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/wella_lr.jpg.5000x640_q902x.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/wella_2_lr.jpg.5000x640_q902x.jpg </div> </div> </div> Wed, 11 Oct 2017 20:03:33 +0000 _jdores 5223 at http://www.jcdecauxna.com DOOH panel brings the community together http://www.jcdecauxna.com/innovate/news/dooh-panel-brings-community-together <p>Frivillig.no, a volunteer website, and JCDecaux Norway, combined digital out-of-home with innovative marketing efforts to raise public awareness of lending a hand and a listening ear to seniors.</p> <p>&nbsp;</p> <p>Everyday people waiting for the bus were served hot coffee if willing to spark up a conversation with an elderly man at a local senior organization, streamed live on a digital panel.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-06_at_11.05.58_am.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-06_at_11.06.30_am.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-06_at_11.08.01_am.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2017-10-06_at_11.08.28_am.png </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/dooh-panel-brings-community-together" target="_blank">read more</a></p> Fri, 06 Oct 2017 15:34:42 +0000 _jbalaguer 5220 at http://www.jcdecauxna.com Sprite offers a refreshing take on a classic http://www.jcdecauxna.com/innovate/news/sprite-offers-refreshing-take-classic <p>Sprite, JCDecaux Lithuania, and Mediacom came together to create a special event: a fusion between the classical Dutch painting from Vermeer, “Girl with a Pearl Earring,” and street art. For this special occasion, which had a great impact both nationally and abroad, two famous Lithuanian artists, Benas Poderis and Vytautas Stankevičius, teamed up to create this masterpiece for Sprite.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/img_4489_large.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/img_5030_large.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/img_4512_large.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/img_4950_large.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/sprite-offers-refreshing-take-classic" target="_blank">read more</a></p> Thu, 28 Sep 2017 13:12:16 +0000 _jdores 5219 at http://www.jcdecauxna.com Dynamic digital campaigns heat up in JCDecaux Airports http://www.jcdecauxna.com/airport/news/dynamic-digital-campaigns-heat-jcdecaux-airports <p>Brands such as DELL Technologies and MasterCard are utilizing the flexibility of JCDecaux Airport digital media by serving passengers in top U.S. gateways such as JFK and Boston Logan International a variety of ads based on time of day, weather, flight data, etc.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/screen_shot_2017-09-25_at_11.51.50_am_1.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/screen_shot_2017-09-25_at_11.50.24_am.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/screen_shot_2017-09-25_at_11.51.17_am.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/bos6430_mastercard_01.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/bos6430_mastercard_02.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/dynamic-digital-campaigns-heat-jcdecaux-airports" target="_blank">read more</a></p> Mon, 25 Sep 2017 19:58:28 +0000 _anappi 5218 at http://www.jcdecauxna.com Danone’s evian serves up an ace DOOH campaign http://www.jcdecauxna.com/innovate/news/danone%E2%80%99s-evian-serves-ace-dooh-campaign <p>The official water of the US Open for more than thirty years, Danone’s evian, is not only dominating on the courts but also off with an inspiring digital out-of-home campaign in the epic tennis tournament’s host city. To connect with New Yorker’s passion for the hometown event, evian collaborated with JCDecaux to combine its #evianOversize promotion featuring tennis professionals such as Madison Keys, Maria Sharapova, and Stan Wawrinka with dynamic content functionality on digital street furniture panels.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1708_nyc_evian_columbus_avenue_58th_streetmn01275ab.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1708_nyc_evian_57th_street_braodwaymn01237ab.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1708_nyc_evian_broadway_84th_streetmn0371ab.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/danone%E2%80%99s-evian-serves-ace-dooh-campaign" target="_blank">read more</a></p> Thu, 07 Sep 2017 18:50:23 +0000 _amercolino 5205 at http://www.jcdecauxna.com The Advertising Power in OOH Exhibitions http://www.jcdecauxna.com/innovate/news/advertising-power-ooh-exhibitions <p>Dyson partnered up with STDecaux to launch its air purifier, Dyson Pure, in a way that brought consumers face-to-face with its product.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1_2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/2_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/3_0.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/4_0.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/advertising-power-ooh-exhibitions" target="_blank">read more</a></p> Fri, 22 Sep 2017 20:33:13 +0000 _jbalaguer 5217 at http://www.jcdecauxna.com