http://www.jcdecauxna.com/rss.xml en Drink Up with OOH http://www.jcdecauxna.com/company/news/drink-ooh <p>Vöslauer teamed up with JCDecaux to promote Austria’s favorite mineral water.</p> <p>&nbsp;</p> <p>On a busy city street, an oversized Vöslauer bottle filled with 600 liters of water was installed below a large rotating and illuminated JCDecaux panel.</p> <p>&nbsp;</p> <p>For two weeks, the campaign made headlines as the first water-filled special build done on a Large Format in Austria. Gas bubbles were released each time the creative rotated, showcasing a lively and entertaining water effect.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/voslauer_food_drink_austria_2018-07_lf_spec_build_water_com_1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/voslauer_food_drink_austria_2018-07_lf_spec_build_water_com_4.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/drink-ooh" target="_blank">read more</a></p> Wed, 15 Aug 2018 21:26:52 +0000 _jbalaguer 5312 at http://www.jcdecauxna.com Seeing is Believing http://www.jcdecauxna.com/company/news/seeing-believing <p>Play-Doh launched an exciting Out-of-Home campaign with JCDecaux Colombia, Hasbro Gaming and DDB Colombia to bring the magic of play to the streets!</p> <p>&nbsp;</p> <p>Two Bogotá bus shelters located in high traffic areas showcased a large container of playdoh in imaginative packaging. The objective was to celebrate children’s day as well as spreading the important message of encouraging children to play imaginatively whether at home, at school or on the street.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/playdo2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/playdo1jpg.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/playdo.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/seeing-believing" target="_blank">read more</a></p> Tue, 14 Aug 2018 19:29:00 +0000 _jbalaguer 5311 at http://www.jcdecauxna.com Kick it with Tsingtao! http://www.jcdecauxna.com/company/news/kick-it-tsingtao <p>During the 2018 FIFA World Cup event, Tsingtao, a famous Chinese beer brand, launched an innovative campaign to promote their beer at Xujiahui Station in Shanghai.</p> <p>&nbsp;</p> <p>In conjunction with the global event, Tsingtao dominated a hallway at the busy station and turned it into a football art exhibition. They showcased three giant oil paintings created by famous artists that represented celebratory scenes amongst soccer fans all over the world. Russian dolls were also displayed in between each painting to generously pay tribute to the host country of the World Cup – Russia.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tsingtao_brewery_tsingtao_beer_alcohol_beer_china_shanghai_2018-07_tr_showcase_spec_build_domi_world_cup_com_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tsingtao_brewery_tsingtao_beer_alcohol_beer_china_shanghai_2018-07_tr_showcase_spec_build_domi_world_cup_com_2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/tsingtao_brewery_tsingtao_beer_alcohol_beer_china_shanghai_2018-07_tr_showcase_spec_build_domi_world_cup_com_5.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/kick-it-tsingtao" target="_blank">read more</a></p> Mon, 30 Jul 2018 18:28:48 +0000 _soh 5304 at http://www.jcdecauxna.com Hot Weather Calls for Frozen McCafes! http://www.jcdecauxna.com/street-furniture/news/hot-weather-calls-frozen-mccafes <p><span>During the summer months of June and July,</span>&nbsp;McDonald’s optimized DOOH temperature sensitive capabilities for a national campaign.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/mcdonalds_pic.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/street-furniture/news/hot-weather-calls-frozen-mccafes" target="_blank">read more</a></p> Mon, 30 Jul 2018 14:13:04 +0000 _jbalaguer 5303 at http://www.jcdecauxna.com Drones Are the New Travel Companion http://www.jcdecauxna.com/airport/news/drones-are-new-travel-companion <p>To promote their newest Mavic Air drone, DJI has partnered with JCDecaux for the launch of their “Now it’s Epic” campaign!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dji_mavics_electronics_usa_2018-07_air_lax_digi_best_1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dji_mavic_air_travel_electronics_singapore_2018-06_air_cag_t2_digi_best_ow_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dji_mavic_air_travel_electronics_singapore_2018-06_air_cag_t4_digi_best_ow_1.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/drones-are-new-travel-companion" target="_blank">read more</a></p> Thu, 26 Jul 2018 18:55:51 +0000 _soh 5302 at http://www.jcdecauxna.com Alien invasion at Macau International Airport! http://www.jcdecauxna.com/airport/news/alien-invasion-macau-international-airport <p>Studio City, Macau’s glamorous entertainment resort, dominated Macau International Airport with an interactive branding campaign in the arrivals area. Baggage carousels were fitted with 3D structures to replicate an alien invasion to promote the multimedia exhibit, <em>Alien Invasion</em>, at Studio City.</p> <p>&nbsp;</p> <p>The campaign urged arriving passengers to take a photo with the cosmic buildout and hashtag #AlienMIAadvertising to share the experience on social media!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/01.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/whatsappimage2018-07-21at14.43.45.jpeg </div> </div> </div> Mon, 23 Jul 2018 15:57:57 +0000 _anappi 5297 at http://www.jcdecauxna.com Experiential marketing is heating up in JCDecaux Airports this summer! http://www.jcdecauxna.com/airport/news/experiential-marketing-heating-jcdecaux-airports-summer <p>Experiential marketing is heating up in JCDecaux Airports this summer! With three simultaneous exhibits taking place at our top 3 international airports – JFK, LAX and MIA – travelers are getting a sample (literally!) of what these high-end brands have to offer!</p> <p>&nbsp;</p> <p>Gucci has strategically placed their exhibit in the heart of JFK’s Terminal 8, enhancing the concourse’s retail and shopping experience for all summer travelers. Passengers will have the opportunity to shop &amp; purchase Gucci eyewear as they wait in the departures lounge.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1807_jfk_gucci_exhibitjfk8003dp_9_0.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1807_jfk_gucci_exhibitjfk8003dp.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1807_jfk_gucci_exhibitjfk8003dp_8.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/mim2416dp_bacardi_dewars_1_june_2018.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/mim2416dp_bacardi_dewars_10_june_2018.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20180709_tbit-exhibit_loreal_ysl_06.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20180709_tbit-exhibit_loreal_ysl_13_1.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/experiential-marketing-heating-jcdecaux-airports-summer" target="_blank">read more</a></p> Tue, 24 Jul 2018 12:09:07 +0000 _anappi 5298 at http://www.jcdecauxna.com Soccer Fiesta: You’re Invited! http://www.jcdecauxna.com/airport/news/soccer-fiesta-you%E2%80%99re-invited <p>Xiaomi, in partnership with JCDecaux Transport Hong Kong International Airport Advertising, has launched a “Soccer Fiesta 2018” Experiential Site for soccer lovers traveling all over the world!</p> <p>&nbsp;</p> <p>The site is set up at the Departures check-in at Hong Kong International Airport and invites passersby to come pose with soccer-related props and snap photos for their Instagram. Checking in and using the hashtag: #LOVESOCCER2018, participants are then entered to win some fun prizes!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/soccer1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/soccer2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/soccer3.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/soccer4.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/soccer-fiesta-you%E2%80%99re-invited" target="_blank">read more</a></p> Tue, 19 Jun 2018 16:18:03 +0000 _soh 5285 at http://www.jcdecauxna.com Take a Joy Ride with Mercedes-Benz! http://www.jcdecauxna.com/innovate/news/take-joy-ride-mercedes-benz <p>Mercedes-Benz has partnered with JCDecaux to promote the launch of their brand new A-Class 2018 model in Vienna, Austria!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/daimler_mercedes-benz_motor_austria_vienna_2018-05_sf_spec_build_digi_sound_beacon_inter_exper_com_6.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/daimler_mercedes-benz_motor_austria_vienna_2018-05_sf_spec_build_digi_sound_beacon_inter_exper_com_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/daimler_mercedes-benz_motor_austria_vienna_2018-05_sf_spec_build_digi_sound_beacon_inter_exper_com_7.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/take-joy-ride-mercedes-benz" target="_blank">read more</a></p> Tue, 03 Jul 2018 15:18:39 +0000 _soh 5293 at http://www.jcdecauxna.com Global Selfies with Absolut http://www.jcdecauxna.com/company/news/global-selfies-absolut <p>To promote their new “Absolut World” Vodka, a limited edition bottle exclusive to travel retail, Pernod Ricard partnered with JCDecaux to launch their first centralized dynamic campaign at both Frankfurt Airport in Germany and Changi Airport in Singapore!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/pernod_ricard_absolut_vodka_alcohol_singapore_changi_airport_2018-05_air_dynamic_live_feed_social_inter_com_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/pernod_ricard_absolut_vodka_alcohol_singapore_changi_airport_2018-05_air_dynamic_live_feed_social_inter_com_2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/pernod_ricard_absolut_vodka_alcohol_singapore_changi_airport_2018-05_air_dynamic_live_feed_social_inter_com_5.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/global-selfies-absolut" target="_blank">read more</a></p> Tue, 10 Jul 2018 15:18:12 +0000 _soh 5295 at http://www.jcdecauxna.com Slide into Summertime, Anytime! http://www.jcdecauxna.com/innovate/news/slide-summertime-anytime <p>As summer approaches, Great Wolf Lodge has made it a priority to prepare vacationers for their brand new resort in Chicago, set to open in the beginning of July!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/great_wolf_lodge_0.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/slide-summertime-anytime" target="_blank">read more</a></p> Wed, 13 Jun 2018 19:23:48 +0000 _soh 5281 at http://www.jcdecauxna.com Giorgio Armani's Lip Vibes Lounge hits LA http://www.jcdecauxna.com/airport/news/giorgio-armanis-lip-vibes-lounge-hits-la <p>L’Oreal has dreamed up a unique pop-up heaven to introduce Giorgio Armani LA Lip Vibes, fulfilling every beauty lovers’ fantasy. Teaming up with DFS Group and JCDecaux North America, they’ve created a luxurious and immersive experience at Los Angeles International Airport Tom Bradley International Terminal for visitors traveling far and wide.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20180507_lax_exhibit_loreal_armani_49.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20180507_lax_exhibit_loreal_armani_51.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20180503_loreal_armani_portals_04.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/giorgio-armanis-lip-vibes-lounge-hits-la" target="_blank">read more</a></p> Fri, 01 Jun 2018 16:24:09 +0000 _anappi 5279 at http://www.jcdecauxna.com Lisbon hosts giant Vans shoeboxes http://www.jcdecauxna.com/company/news/lisbon-hosts-giant-vans-shoeboxes <p>The Authentic Vans shoes displayed on top of XXL boxes in the areas of Restauradores and Principe Real dramatically changed the landscape in Lisbon. The spring weather offered people the perfect opportunity to walk by the two transformed JCDecaux street furniture units to admire the giant boxes and shoes.</p> <p>&nbsp;</p> <p>This campaign encapsulated the brand’s “Not Just One Thing” motto, a fundamental of skateboard culture in which Vans shoes play such an important part.</p> <p>&nbsp;</p> <p>Show your Vans and show your authentic!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/vf_corporation_vans_retail_portugal_2018-03_sf_spec_build_com_2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/vf_corporation_vans_retail_portugal_2018-03_sf_spec_build_com_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/vf_corporation_vans_retail_portugal_2018-03_sf_spec_build_com_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/vf_corporation_vans_retail_portugal_2018-03_sf_spec_build_com_3.jpg </div> </div> </div> Tue, 08 May 2018 14:32:54 +0000 _jdores 5276 at http://www.jcdecauxna.com Scent-Activated Shelters leave sweet scent of cake on NYC streets http://www.jcdecauxna.com/innovate/news/scent-activated-shelters-leave-sweet-scent-cake-nyc-streets <p>Life is sweeter when you have cake!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1804_nyc_netflix_entertainment_tvshowmn0138ab.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/christinatosi.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/scent-activated-shelters-leave-sweet-scent-cake-nyc-streets" target="_blank">read more</a></p> Thu, 03 May 2018 15:47:17 +0000 _jbalaguer 5274 at http://www.jcdecauxna.com McDonald’s Monopoly is On! http://www.jcdecauxna.com/innovate/news/mcdonald%E2%80%99s-monopoly <p>McDonald’s partnered up with JCDecaux, Russ Outdoor, and OMD OM Group to illustrate one of its possible ultimate prizes to be won with a purchase of a McDonald’s order -- a tropical paradise trip. Talk about a happy meal! On bus shelters in Russia, an #AR campaign was created to delight Moscow commuters with illustrations of the famous McDonald’s Monopoly Game and to encourage them to participate in real life.&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-04-23_at_12.22.28_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-04-23_at_12.22.44_pm.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-04-23_at_12.23.05_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-04-23_at_12.23.52_pm.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-04-23_at_12.24.20_pm.png </div> </div> </div> Mon, 23 Apr 2018 16:34:15 +0000 _jbalaguer 5269 at http://www.jcdecauxna.com Meet the Crown family in St. Pancras http://www.jcdecauxna.com/innovate/news/meet-crown-family-st-pancras <p><span style="font-size: 0.875em; font-family: arial, helvetica, sans-serif;">JCDecaux London implemented an impressive immersive experience&nbsp;within the main rail station, St. Pancras, to promote the second season of the Netflix show “The Crown”. Ornate gold plated vintage frames&nbsp;featured portraits from the&nbsp;Crown members. Adding to this excitement, a large digital display brought to life&nbsp;the royal family members&nbsp;who captured people's attention on their way to the trains.</span></p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/mu0b5289.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/mu0b5281_0.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/mu0b5325.jpg </div> </div> </div> Fri, 20 Apr 2018 21:34:37 +0000 _jdores 5268 at http://www.jcdecauxna.com “All Natural” Flavor on Lisbon Streets http://www.jcdecauxna.com/company/news/%E2%80%9Call-natural%E2%80%9D-flavor-lisbon-streets <p>Agua das Pedras kicked off a spring campaign with JCDecaux to promote its all natural mineral water. A mupi was specially built into a vegetal wall with 100% real leaves surrounding a large promotional Agua Das Pedras bottle for one week. This innovative campaign successfully spread brand awareness while also showcasing the naturalness of the drink.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/unicer_pedras_food_beverage_portugal_2018-02_sf_specbuild_com3.jpg </div> </div> </div> Thu, 05 Apr 2018 20:34:54 +0000 _jbalaguer 5267 at http://www.jcdecauxna.com Come crash on the Conners’ couch http://www.jcdecauxna.com/innovate/news/come-crash-conners%E2%80%99-couch <p>As fans prepare for the premiere of the <em>Roseanne</em> reboot, ABC added to the anticipation with innovative shelters in New York, Los Angeles, and Chicago. The network replaced typical bus stop benches with the memorable sofa on which many a notable conversation between Roseanne, Dan, Jackie, Darlene, and more took place. Positioned amid full wraps depicting the recognizable living room in some cities, the benches gave devoted viewers an additional opportunity to feel like part of the family that has impacted so many for decades!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_chi_abcroseanne_televisionchi0809ab_8.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_nyc_roseanne_television_columbus_avenue_69th_streetmn0244ab_2.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_chi_abcroseanne_televisionchi0809ab2.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1803_nyc_roseanne_television_columbus_avenue_69th_streetmn0244ab_17.jpg </div> </div> </div> Thu, 22 Mar 2018 21:06:18 +0000 _amercolino 5261 at http://www.jcdecauxna.com intu Asturias preps for Carnival with OOH http://www.jcdecauxna.com/innovate/news/intu-asturias-preps-carnival-ooh <p>Regional shopping destination intu Asturias and JCDecaux partnered together to light up the beautiful city of Asturias, Spain with a cultural OOH campaign. Eight panels located throughout highly trafficked areas featured children dressed up in colorful masquerade costumes. Carnival hat special builds added a festive element to the always exciting Carnival celebration!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/intu.jpg </div> </div> </div> Tue, 27 Mar 2018 13:52:40 +0000 _jbalaguer 5264 at http://www.jcdecauxna.com JCDecaux North America has successfully renewed its ISO 14001 certificate http://www.jcdecauxna.com/company/news/jcdecaux-north-america-has-successfully-renewed-its-iso-14001-certificate <p><span>JCDecaux North America has successfully renewed its ISO 14001 certificate, a major international benchmark and system for environmental management, and for the first time in compliance with the more recent 2015 standards. The result of a year of work and preparation, this certification demonstrates JCDecaux’s commitment to environmental management.</span></p> <p>&nbsp;</p> <p><span>JCDecaux North America has held ISO 14001 certification since 2013 for its airport, billboard and street furniture activities.</span></p> <p>&nbsp;</p> <p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-north-america-has-successfully-renewed-its-iso-14001-certificate" target="_blank">read more</a></p> Mon, 19 Mar 2018 20:04:13 +0000 _amercolino 5260 at http://www.jcdecauxna.com Bus Riders find warmth in human connections http://www.jcdecauxna.com/innovate/news/bus-riders-find-warmth-human-connections-0 <p>Coca Cola, partnered with JCDecaux, to engage the imagination and senses of bus riders by providing warmth during the cold winter months. Two heating devices were installed inside of the bus shelter. Bus riders were encouraged to find someone around, press the “thank you” buttons at the same time, and let the cold melt away.</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-03-14_at_12.36.19_pm.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/screen_shot_2018-03-14_at_12.37.39_pm.png </div> </div> </div> Wed, 14 Mar 2018 20:28:25 +0000 _jbalaguer 5259 at http://www.jcdecauxna.com JCDecaux and WildAid announce “Partnership for the Wild” http://www.jcdecauxna.com/company/news/jcdecaux-and-wildaid-announce-%E2%80%9Cpartnership-wild%E2%80%9D <p><span><span>Paris, 13 March 2018</span></span><span>&nbsp;–</span>&nbsp;<span>JCDecaux, the number one outdoor advertising company worldwide and number one in Africa, and international conservation organization WildAid are joining their efforts to save the world’s most iconic wild animals.</span></p> <p>&nbsp;</p> <p><span>The newly announced “Partnership for the Wild” aims to end the illegal wildlife trade by raising awareness and by reducing consumer demand for illicit products like elephant ivory, rhino horn and shark fin soup.</span></p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/20160607_t4_bn_wildaid_02.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/20160607_t4_bn_wildaid_04.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/jcdecaux-and-wildaid-announce-%E2%80%9Cpartnership-wild%E2%80%9D" target="_blank">read more</a></p> Wed, 14 Mar 2018 16:27:34 +0000 _anappi 5257 at http://www.jcdecauxna.com JCDecaux North America, Inc. was certified as a great workplace http://www.jcdecauxna.com/street-furniture/news/jcdecaux-north-america-inc-was-certified-great-workplace <p>JCDecaux North America, Inc. was certified as a great workplace on February 13<sup>th</sup>, 2018 by the independent analysts at Great Place to Work®.&nbsp; JCDecaux North America, Inc. earned this credential based on extensive ratings provided by its employees in anonymous surveys. A summary of these ratings can be found at <a href="http://reviews.greatplacetowork.com/jcdecaux-north-america-inc">http://reviews.greatplacetowork.com/jcdecaux-north-america-inc</a>.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/great-place-to-work-certified-company.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/street-furniture/news/jcdecaux-north-america-inc-was-certified-great-workplace" target="_blank">read more</a></p> Tue, 13 Mar 2018 18:34:47 +0000 _anappi 5256 at http://www.jcdecauxna.com Dinosaurs roar through Macau International Airport and Subway Stations http://www.jcdecauxna.com/company/news/dinosaurs-roar-through-macau-international-airport-and-subway-stations <p>Studio City, in collaboration with JCDecaux, captivated air passengers arriving to Macau International Airport and subways with an unforgettable starting point to their travel experience.</p> <p>&nbsp;</p> <p>Like a scene from the Jurassic Movie, dinosaurs were brought to life through giant special builds at MTR Central, and the first ever 3D Displays on the carousel belts along Arrivals Baggage Reclaim Area at Macau Airport. This surprise visit of dinosaurs was a part of the activities and grand opening held at Studio City, Macau for the Dinosaur Hunt Challenge.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-032ret.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-03-05_at_11.36.33_am.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/screen_shot_2018-03-05_at_11.37.41_am.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-033ret.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/cityofdreams-pow1exhbitionsite-cen-feb-18-022ret.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/company/news/dinosaurs-roar-through-macau-international-airport-and-subway-stations" target="_blank">read more</a></p> Mon, 05 Mar 2018 15:20:17 +0000 _jbalaguer 5253 at http://www.jcdecauxna.com Smart Shelters Connect Street Campaign with Web Traffic Initiatives http://www.jcdecauxna.com/street-furniture/news/smart-shelters-connect-street-campaign-web-traffic-initiatives <p>JCDecaux partnered with a leading mobile partner to enhance the impact and reach of Curacao Tourism’s Out-of-Home campaign in both Chicago and New York. To measure ad exposure, a geo-fence of .1 mile was placed around each OOH asset in both markets. Click Through Rate (CTR) was tracked by the mobile campaign, driving users to Curacao Tourism’s landing page. Overall, a total of 4,505 clicks were driven: New York contributed to 2,517 clicks and 1,988 clicks were contributed by Chicago. The impression goal of 1,875,000 was also met over the four-week period.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/5th_curacao.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/street-furniture/images/news/chicago.digitalcuracao_travelchi8014md.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/street-furniture/news/smart-shelters-connect-street-campaign-web-traffic-initiatives" target="_blank">read more</a></p> Tue, 27 Feb 2018 20:08:49 +0000 _jbalaguer 5251 at http://www.jcdecauxna.com West Hollywood Bus Shelter Freaks Out Locals http://www.jcdecauxna.com/company/news/west-hollywood-bus-shelter-freaks-out-locals <p>To promote the release of their new cyberpunk thriller, Netflix – Altered Carbon installed 5 shelter buildouts throughout the city of West Hollywood. Taking it to a new level, Netflix utilized lifelike 3D bodies that moved and simulated breathing motions inside the ad panel. Additionally, they wrapped the inside of shelter and below the ad panel, along with wrapping the back of the shelter structure to complete the look!</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_ns_crescent_heights_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_eb_santa_monica_fs_westbourne_1.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_fs_hancock_4.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/company/images/news/netflix_altered_carbon_buildout_-_wb_santa_monica_fs_hancock_3.jpg </div> </div> </div> Wed, 21 Feb 2018 22:36:11 +0000 _jbalaguer 5250 at http://www.jcdecauxna.com Slovakians receive the full Galaxy S8 treatment experience http://www.jcdecauxna.com/innovate/news/slovakians-receive-full-galaxy-s8-treatment-experience <p>Samsung ended 2017 with a buzzing two-week OOH campaign promoting its newest and most innovative smartphone yet, the Galaxy S8.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/1.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/2.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/3.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/4.png </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/5.png </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/6.png </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/slovakians-receive-full-galaxy-s8-treatment-experience" target="_blank">read more</a></p> Fri, 02 Feb 2018 18:30:53 +0000 _jbalaguer 5247 at http://www.jcdecauxna.com Barclaycard spreading holiday cheer at DFW and MIA International Airport! http://www.jcdecauxna.com/airport/news/barclaycard-spreading-holiday-cheer-dfw-and-mia-international-airport <p>Barclaycard launched multiple innovative experiential concepts in both DFW and MIA International to drive in-airport card acquisition. Dominating these two American Airlines hubs, Barclaycard installed a life-sized putting green, standalone chef’s kitchen and selfie station to encourage passengers to interact with the brand and promote their co-branded credit card.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6366.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6385.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6480.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6582.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/img_6613.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dfw_media_project_-_golfing_-_photos-3_0.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/dfw_media_project_-_golfing_-_photos-22.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/barclaycard-spreading-holiday-cheer-dfw-and-mia-international-airport" target="_blank">read more</a></p> Thu, 21 Dec 2017 13:39:40 +0000 _anappi 5240 at http://www.jcdecauxna.com Best in Class Airport Campaign Recap http://www.jcdecauxna.com/airport/news/best-class-airport-campaign-recap <p>JCDecaux’s Iconic Digital Landmark Displays at Los Angeles International showcased some of the most renowned brands across Alcohol, Beauty, B2B, Luxury and Tourism categories in 2017! Companies such as Ernst &amp; Young and Coty utilized in-terminal digital media to elevate and reinforce their presence in Tom Bradley International Terminal, while other brands such as Shiseido, Lancome and Kiehl’s utilized experientials to raise brand awareness and promote engagement in front of prospective consumers and beauty enthusiasts!</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/1611_lax_shiseido_cosmetics_makeup_portalslaz0408_1.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170621_tbit_bv_coty_hugoboss_01.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170918tbit_ww_burberry_03.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20170804_tbit_lax0905dp_lancome_02.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/airport/images/news/20171116_storyboard_martell_03.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/airport/news/best-class-airport-campaign-recap" target="_blank">read more</a></p> Mon, 18 Dec 2017 19:31:35 +0000 _anappi 5239 at http://www.jcdecauxna.com Survivor Billboard http://www.jcdecauxna.com/innovate/news/survivor-billboard <p>Survivor South Africa is returning to screens for its sixth season. M-Net broadcasted the news with an innovative campaign featuring eight lucky 947 KFMza listeners, all competing to win a spot on the reality show.</p> <p>&nbsp;</p> <p>For three days, the eight contestants stood on a special build billboard battling out both physical and mental challenges. At the end of each day, two contestants were eliminated until there was one survivor remaining.</p> <p>&nbsp;</p> <div class="field field-type-filefield field-field-image-slideshow"> <div class="field-label">Image slideshow:&nbsp;</div> <div class="field-items"> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/survivors.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/jcdecaux.jpg </div> <div class="field-item odd"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/facebooklive.jpg </div> <div class="field-item even"> http://www.jcdecauxna.com/sites/default/files/assets/innovate/images/news/extra.jpg </div> </div> </div> <p><a href="http://www.jcdecauxna.com/innovate/news/survivor-billboard" target="_blank">read more</a></p> Fri, 15 Dec 2017 17:26:52 +0000 _jbalaguer 5236 at http://www.jcdecauxna.com