Haagen-Dazs and The Bronx Tale branding zones dominate PABT this summer!

July 28th, 2017

What better way to start off the summer season than with tickets to a Broadway Show and an ice cream in hand?


Haagen-Dazs and Broadway’s The Bronx Tale created a full PABT station domination by canvasing an array of media formats at this commuter hub, reminding passersby of all that NYC has to offer! Both ad buys consisted of an impressive variety of interior ad panels including floor graphics, wall wraps, backlit verticals, charging stations and more!


Haagen-Dazs and The Bronx Tale's high-impact positioning put their brands at the forefront of commuters' minds while traveling through this high-trafficked transit hub during the summer months.

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